The Original American

Who Is
Brother Jonathan?

He was America's first folk hero. Before Uncle Sam pointed a finger, Brother Jonathan read the room.

The Origin

Born from an Insult. Raised by a Revolution.

The name started as a slur. During the English Civil War in the 1640s, supporters of the Crown used "Jonathan" as a derogatory name for the Puritans — the religious dissidents who dared to oppose royal authority. When those dissidents sailed to America, the insult followed them.

By the 1760s, the British were using "Brother Jonathan" to mock the American colonists — the upstart provincials who didn't know their place. It was meant to diminish. The colonists did what Americans do best: they took the insult and made it a badge of honor.

The most persistent origin story connects the name to Jonathan Trumbull, the Governor of Connecticut and the only colonial governor to support the Revolution. When George Washington faced impossible supply shortages, he reportedly said, "We must consult Brother Jonathan" — meaning Trumbull, but also meaning the resourceful American citizen who could solve problems the government couldn't.

"They meant it as an insult. We wore it as a uniform." Brother Jonathan
Brother Jonathan standing in a doorway, welcoming you in
Come on in. Pull up a chair.

The Timeline

250 Years in Five Minutes

1640s
"Jonathan" used as a British slur for Puritan dissenters. The insult crosses the Atlantic with the colonists.
1760s
"Brother Jonathan" becomes the British nickname for the American colonies. Meant as mockery. Americans adopt it with pride.
1776
Washington consults Governor Jonathan Trumbull of Connecticut. "Brother Jonathan" enters the revolutionary vocabulary as shorthand for American resourcefulness.
1800s
Brother Jonathan becomes America's dominant folk hero — appearing in newspapers, political cartoons, plays, and literature. The shrewd, self-reliant Yankee who outsmarts everyone through native wit.
1810s
The character of "Uncle Sam" appears. Sam represents the federal government; Jonathan represents the citizen. For decades, they coexist.
1860s
Cartoonist Thomas Nast begins merging Uncle Sam and Brother Jonathan into a single figure. The government absorbs the citizen. The state-hero replaces the people's hero.
1917
James Montgomery Flagg's "I Want YOU" poster makes Uncle Sam the permanent face of America. Brother Jonathan — the citizen, the trickster, the one who read the fine print — is effectively erased.
2026
He's back. Because somebody has to be.
Brother Jonathan in modern colonial attire
Same man. Different century.

The Difference

Uncle Sam vs. Brother Jonathan

They are not the same character. They never were. Understanding the difference is understanding what America lost.

Uncle Sam and Brother Jonathan at the table
One points. The other reads.
Uncle Sam
Represents the government
Points fingers
Recruits you
Asks for your service
Top-down authority
Wants you to follow
Created by the state
Brother Jonathan
Represents the citizen
Rolls up sleeves
Outsmarts adversaries
Demands accountability
Grassroots intelligence
Wants you to read
Created by the people
"Sam shows up when the government needs something from you. I show up when you need something from the government." Brother Jonathan

The Character

The Trickster Who Reads the Fine Print

In the original stories, Brother Jonathan was a trickster — not a con man, but the one who beat every con. He outsmarted the British. He outmaneuvered the bankers. He found the loophole in every scheme designed to rob the working man.

He was always depicted as plain-looking but sharp — a working man in simple clothes who could read a contract faster than a lawyer, build a barn faster than a foreman, and tell a joke that made the king's men look foolish. Competence, wit, and decency wrapped in common sense.

His modern incarnation carries the same DNA: a mid-40s man in a canvas jacket and wool vest, reading glasses that come out when the fine print does, and a Treeing Walker Coonhound named Bunker who knows something's wrong before the paperwork confirms it.

He doesn't shout. He doesn't threaten. He reads, he thinks, and then he tells his neighbor what he found.

Brother Jonathan and Bunker walking away down a country road

He's not looking back. He's walking toward something.

Now You Know Who He Is.
Read What He Found.

Brother Jonathan read the fine print on modern America. He'd like a word.